January 7, 2011
Unintentional play on words?

So De’ Longhi is a European small appliances maker, most widely known for their espresso and cappuccino makers. Today, while glancing at their logo, I figured it out.

De’Longhi.

De’Long-E.

Yes, the “e” on “Dē” is actually a long “e” sound. Is it a play on words? It might be classified as some sort of intra-word self-explanation device. Or it might be purely coincidental. I’m not sure. In any case, these little realizations make the days more bearable.